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Internet Marketing and Consumer Protection, 2018 ed.

Product details:

Format: Book - softbound
Brand: LegalWorks
Copyright: 2018
ISBN: 9780314869517
Service #: 40404741
Sub #: 40404742
Pages: 473
Shelf Space: 1 in.
Publication frequency: Updated as changes in the law dictate
Update method: No updating

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Internet Marketing and Consumer Protection, 2018 ed.



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Internet Marketing and Consumer Protection helps companies understand Internet marketing laws, data privacy and security regulations, and laws on unfair competition and false advertising. The text covers:

  • How a consumer's personal information can be gathered and used
  • When a consumer's personal information may not be disclosed
  • All state and federal regulations that govern Internet activities and intellectual property issues