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Intellectual Property: Money and Power in a New Era, 2012 Ed.

Product details:

Format: Book - softbound
Brand: LegalWorks
Copyright: 2012
ISBN: 9780314604989
Service #: 41217084
Sub #: 41217085
Pages: 206
Shelf Space: 1 in.
Publication Frequency: Updated as changes in the law dictate
Update format: No updating

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Intellectual Property: Money and Power in a New Era, 2012 Ed.

100025035

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100025035
100025035
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Whether it's the trade secrets of a hedge fund's algorithms, the copyrights or patents underlying the smart phone, the trademarks that protect well-known brands, intellectual property bastes the modern economy. Brimming with entertaining anecdotes drawn from real-life cases gone awry, this title elucidates a confusing subject and arms readers with the tools they need to prevent common – and costly – mistakes in everyday business interactions. Intellectual property law impacts virtually all modern businesses; this book will equip those individuals and companies looking to compete and survive into today's technology-driven economy.

Features

  • The need for written agreements in licensing intellectual property – so you dont end up losing the next big idea
  • The symbols and designations of copyrights, trademarks, and patents
  • Whats involved in high-stakes world of intellectual property litigation, and what are the alternatives
  • Pertinent, contemporary court cases interpreting the realm of intellectual property law
  • The dangers of copyright infringement and how to keep ahead of piracy and illegal file sharing
  • Why patent infringement is a mounting byproduct of our technologically driven economy
  • Non-Disclosure Agreements – when they are necessary and when they should be avoided
  • The risks of running a website without knowledge of domain name strategy, trademark rights, cyber-squatting, and other detrimental practices