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We have entered a new era of litigation and persuasion, with major challenges posed by the various changes in jury makeup, needs, and expectations. Now What Makes Juries Listen addresses how juries have changed and what lawyers need to know to reach them. Written by a nationally recognized jury communications expert, this guide analyzes every part of the trial through examples, illustrations, and how-to tips. You'll find more effective techniques for voice, body language, and personal approaches, including your own image in court.
This guide addresses the keys to winning litigation, including:
The author explains today's new era of communication and jurors' ability to listen, understand, and believe. She also discusses three major obstacles to overcome, including: