LEGAL
A recent district court decision finding that under some circumstances a unique numeric identifier may constitute personally identifiable information under the Video Privacy Protection Act (VPPA) highlights the need for companies to understand what information they are collecting, sharing and enabling third parties to collect about their users and take precautions against liability for privacy violations.
In In re: Hulu Privacy Litigation, the US District Court for the Northern District of California found that Hulu may have violated the VPPA by transmitting the following information to Facebook when a user visited a web page (which displayed Facebook's "like" button) to watch a video on Hulu's website:
The VPPA prohibits video tape service providers from knowingly disclosing to third parties information that identifies a person as having requested or obtained specific video materials or services. The court found that, although Facebook user IDs are anonymous identifiers, they:
The court concluded that there was a transmission identifying an actual Facebook identity and the video the Facebook user was watching. If done knowingly, this would violate the VPPA. However, the court found there to be issues of material fact about Hulu's knowledge.
Companies must be aware that third-party code in their websites, mobile apps and other services may enable the third party to collect information directly from their users. They should consider taking steps to limit the risk of liability from privacy violations, such as:
For resources to assist counsel in creating, implementing and reviewing a company's privacy and data security compliance programs, see Privacy and Data Security Toolkit.
The IRS recently issued Notice 2014-19 (Notice) which provides that as a result of the US Supreme Court's decision in United States v. Windsor, any Internal Revenue Code retirement plan qualification rule that applies because a participant is married must be applied to a participant who is married to an individual of the same sex.
Under the Notice, qualified retirement plans must recognize same sex marriages as of:
The IRS noted that plans may also recognize same-sex marriages prior to June 26, 2013 for certain plan purposes, but that this might be difficult to administer.
Plan amendments are generally required by December 31, 2014 if:
Companies should:
For more information on how qualified retirement plans should comply with the Windsor decision, see Practice Note, Impact of US v. Windsor and Related Guidance on Qualified Retirement Plans.
Following the US Supreme Court's recent decision in Lawson v. FMR LLC, private employers that perform work for public companies should review their policies and practices regarding whistleblower claims.
In Lawson, the Supreme Court held that whistleblower protections under SOX apply to the employees of privately held contractors and subcontractors to public companies. As a result, private company employees who claim they were retaliated against for reporting suspected fraud at a public company client may bring claims against their employer for violations of SOX Section 806.
In light of this ruling, private employers should:
Additionally:
For more on this case from a corporate governance perspective, see Corporate Governance & Securities: Whistleblower Compliance for Private Companies.
For more information on employment-related practices in the SOX context, see Practice Note, Whistleblower Protections under Sarbanes-Oxley and the Dodd-Frank Act.
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