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    Cover of Aspatore Global Marketing Leadership Strategies, 2013 ed.
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    Table of contents
    Table of contents

    Aspatore Global Marketing Leadership Strategies, 2013 ed.

    Authors: Andrew P. Holman, Anil Modi, Arun Malkani, Chandru Kalro, David Byrne, Dominique-Sébastien Forest, James Connell, Jeanniey Mullen, Jeffrey Perlman, Kathy Tuite, Sandra Zoratti
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    One-time purchase of this edition. Updates or new editions must be purchased separately.
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    ASPATORE GLOBAL MARKETING LEADERSHIP STRATEGIES 2013 EDITION

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    Softbound book

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    One-time purchase with no updates

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    Product details
    Description

    Global Marketing Leadership Strategies provides an authoritative, insider’s perspective on managing the marketing function in an increasingly competitive global environment. Featuring articles by leading marketing executives from some of the top companies

    Publisher:Aspatore
    Service Number:41401363
    Pages:140
    Publication date:2012-11-30
    Practice area:Estate planning & trusts
    Jurisdiction:General
    External Product Title:ASPATORE GLOBAL MARKETING LEADERSHIP STRATEGIES 2013 EDITION
    Update frequency:As changes in the law dictate
    Update Format:N/A
    Available Formats:Softbound book
    Copyright:2012
    Shelf space:0
    Authors:, , , , , , , , , , 

    Andrew P. Holman

    No author biography available at this time.

    Anil Modi

    Anil Modi currently steers Aegiss business in the Middle East and North Africa (MENA) as president of MENA in addition to his role as the global chief marketing officer for Aegis Limited. Mr. Modi has more than twenty-three years of experience in the 

    Arun Malkani

    As the chief marketing officer of a leading Indian life insurance company, Arun Malkani is responsible for determining and defining its marketing strategy and initiatives, with the objective of being the target customers preferred life insurance brand. 

    Chandru Kalro

    Currently Chandru Kalro is the chief operating officer (COO) of TTK Prestige Limited, which offers the widest range of kitchen appliances in the country with one of the widest and most unique distribution networks of the durable industry. He has more 

    David Byrne

    David Byrne has been chief marketing officer at Walkers for more than four years, bringing together a marketing function that spans all disciplines, across five major practices and eight global offices. He has gained a wealth of business development experience 

    Dominique-Sébastien Forest

    As vice president, national digital solutions, Dominique-Sébastien Forest is responsible for Transcontinental Media digital media strategy, including the diversification of its product offering and the acceleration and the growth of the New Media and 

    James Connell

    As the vice president, e-commerce and marketing, James Connell is responsible for overseeing and developing multi-channel strategy and operations at Roots Canada. His other responsibilities include leading the marketing efforts at Roots with a focus on 

    Jeanniey Mullen

    Jeanniey Mullen is global executive vice president and chief marketing officer (CMO) of Zinio, the leading global digital publishing marketplace. She concurrently holds the role of CMO of VIVMAG, the worlds first exclusively digital luxury womens magazine. 

    Jeffrey Perlman

    Since 2006, Jeffrey Perlman has held the position of chief marketing officer (CMO) at Zumba Fitness. He has seen the brand grow from a small infomercial company to the largest branded fitness company in the world, with a recent valuation of more than 

    Kathy Tuite

    Kathy Tuite brings more than twenty years of experience in marketing, financial services, and technology to her position as TransFirsts senior vice president of marketing. She is the top-level officer for oversight of the companys multiple marketing channels, 

    Sandra Zoratti

    Sandra Zoratti is author, vice president, marketing, executive briefings, and education at Ricoh and manages a business created from former IBM and Ricoh companies located in Boulder, Colorado. She built and launched a data-driven marketing approach and 

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