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Analyze data to detect, prevent, and mitigate fraud. Focus investigation resources on the highest risks and protect programs by reducing improper payments.
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Aspatore Leveraging Marketing Metrics
ASPATORE LEVERAGING MARKETING METRICS
Format
Softbound book
Purchase option
One-time purchase with no updates
Quantity
1
Total
/now
Leveraging Marketing Metrics contains the thoughts of leading CMOs on driving accountability, supporting business objectives, and interpreting results. It provides an authoritative, insider’s perspective on identifying and utilizing key performance indicators
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